At the Adobe Summit this week, Dave Lloyd of Adobe gave a great presentation on optimizing content for search throughout the customer journey.

This week in search, I covered how Google really has not updated the Panda algorithm or data since October. There is still a lot of confusion about..

In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more. Google Stone: Source: Google+ Google Shop In The UK: Source: Google+ Gold… Please visit Search Engine Land for the full article

The screen is blank. Your hands hang motionless over the keyboard. It’s time to write… about something.

Imagine having a goal-setting system to help create rational, achievable goals for your social media marketing strategies. The post 7 Popular Goal-Setting Strategies That Will Help You Achieve Great Things on Social Media by @kevanlee appeared first on Search Engine Journal .

Many of us are familiar with the big names in SEM, but columnist Larry Kim has called out four relative newcomers that you should be keeping an eye on: Luke Alley, Erin Sagin, Maddie Cary and Keri Boerner. The post 4 Super Smart Rising Stars In PPC Marketing To Read & Follow appeared first on… Please visit Search Engine Land for the full article

There’s something about the changing of the seasons and yearly quarters that inspires us to start anew each time. So as we near the end of Q1 in March, it’s time to gear up for some PPC account spring cleaning.

Google is dropping support for the original Webmaster Tools API, which means you can no longer obtain keywords from the content reports within Google API starting April 20th. The post Google To Sunset Webmaster Tools API Version One On April 20th appeared first on Search Engine Land

We analyzed 160k keywords across 400 websites to collate this data.

Whether you’re a programmer looking to get on your SEO’s good side or an SEO looking to drop a few hints to the programmer in your life, put these practices into action and everyone will be happier and more productive.