Typically you do not want Google News to index and rank sponsored (paid for) content in the news results.

Contributor John Lincoln provides tips for how to create projections for clients that take seasonality into account when estimating the impact of your SEO and SEM efforts. The post Why You Must Account For Seasonality In SEO & SEM Projections appeared first on Search Engine Land. Please visit Search Engine Land for the full article

Google isn’t just bolding the search query now, but also the answers to your search queries. The post Google Bolding Answers, Not Just Queries, In The Search Results appeared first on Search Engine Land

Google says error rates on voice searches are only 8%, down from 25% just a few years ago. The post How Google & Other Voice Search Engines Focus In On Your Voice appeared first on Search Engine Land

Now you can get instant answers on DuckDuckGo for Nearby Parking, Online Courses & UV Index Risks. The post DuckDuckGo Adds Instant Answers For Nearby Parking, Online Courses & UV Index Risks appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

In a follow-up to her last column, Erin Everhart takes on the question of whether it’s better for search engine optimization professionals to be highly specialized in SEO or more of a jack-of-all-trades digital marketer. The post Generalists Vs.

In a follow-up to her last column, Erin Everhart takes on the question of whether it’s better for search engine optimization professionals to be highly specialized in SEO or more of a jack-of-all-trades digital marketer. The post Generalists Vs.

SMX Advanced delivers expert-level tactics on SEO, paid search, social, mobile and more. Sending your team multiplies the benefits.

Learn about 5 common SEO mistakes companies make when redesigning their websites, and how you can avoid them when you redesign yours. The post 5 (Very) Common SEO Mistakes You May Be Making When You Redesign Your Website by @tomdemers appeared first on Search Engine Journal .

Posted by EricaMcGillivray Missed LocalUp Advanced 2015? Forgot to take notes, or just want to relive the action?