For many marketers and business owners, their Google Analytics usage is relegated to a few basic, top-level charts (of questionable value). The post 6 Ways to Use Google Analytics You Haven’t Thought Of by @RyanHanley_com appeared first on Search Engine Journal .

A recurring theme I hear among paid social pros is the measurement discrepancy between Facebook and Google Analytics. People seem to have a really hard time matching up what’s happening with campaigns on Facebook and subsequent engagement, as measured by their analytics platform of choice (including – but not limited to – Google Analytics).

Creative inspiration is like a butterfly: It’s beautiful from a distance, but full of weird insect parts up close. Sorry, let me try that again.

Wikipedia recently received a $250,000 grant from the Knight Foundation for the first year of work on the “Knowledge Engine” project.

Back in 2006, Google built a feature to make web sites load faster on mobile devices named Web Transcoder. It was specifically designed for those old feature phones and not the smart phones. But last week…

For those wondering when Google will release Penguin 4.0, well – I don’t have any new information for you. We expected it in 2015 and the holidays delayed it to 2016..

For those wondering when Google will release Penguin 4.0, well – I don’t have any new information for you. We expected it in 2015 and the holidays delayed it to 2016..

Posted by Suzzicks Most people in the digital community have heard of Facebook’s 2G Tuesdays . They were established to remind users that much of the world still accesses the Internet on slow 2G connections, rather than 3G, 4G, LTE or WiFi. For an online marketer in the developed world, it’s easy to forget about slow connections, but Facebook is particularly sensitive to them

Google announced on Google+ that they are going to be expanding their GTINs (Global Trade Identification Numbers) requirements for the Google Merchant Shopping feeds.