Archive for February, 2016

Is Content Marketing a Viable Lead Generation Tactic?

2016/02/04

Hi, I’m Josh. I’m a content marketer and proud to be one

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Google: 302 Redirects Pass PageRank

2016/02/04

This is probably obvious to most of you but I don’t think I covered a Google saying that 302 redirects to indeed pass PageRank…

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Google Adds Letter Pointers To Local Pack Results

2016/02/04

Google has added letters, i.e. A, B & C to the local pack in the Google search results. This way you can quickly identify on the map…

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Google: Keywords In URLs A Very Small Ranking Factor

2016/02/04

In the Google hangout from last week on Google+ at the 17:50 minute mark John Mueller of Google said that keywords in the URL is a “very small ranking factor.” The question: “Keyword in the URL…

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The Machine Learning Revolution: How it Works and its Impact on SEO

2016/02/04

Posted by EricEnge Machine learning is already a very big deal.

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8-Step Road Map to a World-Class Social Media Governance Program

2016/02/03

Today, the average enterprise manages more than 300 social media accounts and over a half-million social media posts by users on branded pages – but not all of this activity is positive. There has been a subsequent 7x increase in spam messages

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Daily Search Forum Recap: February 3, 2016

2016/02/03

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…

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SearchCap: Google’s New Search Head, Google Ads Against Radicals & Google Expands Shopping Campaigns

2016/02/03

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

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Google’s Shopping Campaign Expansion To Search Partners Is Gaining Traction

2016/02/03

Traffic from product listing ads on YouTube and third-party retailers and in image search began surging in Q4, Merkle data shows.

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Thanks, Amit

2016/02/03

Amit Singhal just announced that he’s retiring toward the end of the month. Amit has been a formative part of Google’s search team, but he’s also a good friend

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