Archive for March, 2016

Video Recap of Weekly Search Buzz :: March 25, 2016

2016/03/25

This week in search, Google disclosed what the top three ranking factors are, which are links, content and RankBrain – if RankBrain is even a ranking…

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AdWords now applies recommended bids to new DSA categories automatically

2016/03/25

The feature is designed to help managers set up a lot of dynamic search ad categories quickly. The post AdWords now applies recommended bids to new DSA categories automatically appeared first on Search Engine Land. Please visit Search Engine Land for the full article

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Content marketing: nine tips for herding your stakeholder cats

2016/03/25

As content marketing types, we’ve all been there. After all that ideation and PM and creativity, it turns out that just getting your content reviewed and approved can be the hardest part of the whole process .

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3 practical local link-building ideas that will cure your Penguinitis

2016/03/25

Penguin caused many in the local SEO world to become wary of link building, but there are still plenty of white-hat methods to garner links to local businesses.

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Here Is Some Google Engineer Sarcasm For You

2016/03/25

One thing well known about the culture within Google is the heavy level of sarcasm and layers of jokes that go into the conversation there…

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10 brilliant UX features from the Airbnb website

2016/03/25

Airbnb has been very successful, to say the least. Of course, a disruptive business model has been a big factor, but a great user experience has played a big part. While travel brands have

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Search in Pics: Google hammocks, star wars wall stickers & Matt Cutts playing with pandas

2016/03/25

In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. Google Star Wars wall stickers: Source: Google+ Google hammocks: Source:..

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Authenticity: The Only Key to Survival

2016/03/25

“Rinse and repeat” sources that may weigh against your content marketing efforts.

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Leveraging social media for local SEO

2016/03/25

Exploring new opportunities to integrate social media into your local brand’s SEO strategy? Columnist Lydia Jorden reviews how to elevate your local search presence using Snapchat and Quora. The post Leveraging social media for local SEO appeared first on Search Engine Land.

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5 Ways to Get More Involved in Your Community & Grow Your Online Presence by @reviewtrackers

2016/03/25

Community involvement offers an organic, inspiring way to grow your business’ online presence. Here are 5 ways to successfully integrate it into your online marketing strategy. The post 5 Ways to Get More Involved in Your Community & Grow Your Online Presence by @reviewtrackers appeared first on Search Engine Journal

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