I think we are on the verge of seeing Penguin 4.0 launch soon at Google – I think we are just about there. I know, I know, it’s been a while..

Doodler Olivia Huhn created four separate doodles, representing the marathon, shot-put, weight-lifting and gymnastic Olympic events. The post First modern Olympic games 120th anniversary marked with 4 Google doodles appeared first on Search Engine Land. Please visit Search Engine Land for the full article

Not all digital marketing strategies were created equal. Find out the amount of time you should expect for your new campaigns. The post The Long and Short of Digital Marketing: How to Plan Your Time by @KatyKatzTX appeared first on Search Engine Journal

Links are still one of the most important ranking factors in Google search. This was confirmed as recently as March, when Andrey Lipattsev , a Senior Quality Senior Strategist at Google, revealed links, content, and RankBrain as the top three most important ranking factors . This wasn’t surprising information (at least to SEOs), but it was an important confirmation.

Dark traffic is affecting your site and skewing your analytics, making it tough to figure out how your marketing is doing. Here’s how to deal with it. The post The Definitive Guide to Dark Traffic: What it is and How to Identify It by @ab80 appeared first on Search Engine Journal .

Dark traffic is affecting your site and skewing your analytics, making it tough to figure out how your marketing is doing. Here’s how to deal with it. The post The Definitive Guide to Dark Traffic: What it is and How to Identify It by @ab80 appeared first on Search Engine Journal .

Today’s marketers are lucky. Why? The amount of data and tools to help interpret that data present an opportunity to be far more effective than in the past.

Pete Meyers posted on Twitter a new test Google is conducting in the local pack. Google is showing review snippets on some of the local results directly under the address of the snippet..

We know that when you migrate from HTTP to HTTPS, Google does an extra special effort to pick up on the migration faster and pass all the signals…

A total of 10 games will be live streamed on Twitter for free throughout the 2016 NFL regular season. The post Twitter to Stream NFL Thursday Night Football This Fall by @SouthernSEJ appeared first on Search Engine Journal .