Archive for May, 2016

4 Ways Copywriting Can Boost Your E-commerce Conversion Rates

2016/05/31

Posted by ksaleh This post was originally in YouMoz , and was promoted to the main blog because it provides great value and interest to our community. The author’s views are entirely his or her own and may not reflect the views of Moz, Inc.

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Daily Search Forum Recap: May 31, 2016

2016/05/31

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…

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SearchCap: Google AdWords hack, SEO ROI & more

2016/05/31

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

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Google App for iOS Gets a Speed Boost by @SouthernSEJ

2016/05/31

The Google app for iOS is now faster according to an official announcement from the company. In addition to cutting down loading times the app is been updated with the new features that are designed to help people save time and get information more quickly

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True performance baselines & ROI for SEO without attribution modeling

2016/05/31

How do you determine your SEO program’s real performance, discounting the effects of seasonality, paid search spending or any other external factors? Columnist Chris Liversidge lays out a step-by-step process for reaching a reliable ROI calculation. The post True performance baselines & ROI…

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Google Voice Search Results Can Be Mobile & Desktop

2016/05/31

A while back, Wolf of SEO, posted on Twitter asking are Google voice search results not impacted by the “non-mobile” friendly sites algorithm? He said he..

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Does Google look at anchor text in internal links?

2016/05/31

Internal linking is a key SEO tactic, one which allows websites to send clear signals to Google on the relative importance of various pages. It also works from a user experience perspective, helping visitors find pages that are relevant or potentially useful to them. It’s something I place great importance on as an editor, as it’s one part of SEO that I can control, and I’ve seen the benefits for sites I’ve worked on.

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Where Did DoFollow Come From?

2016/05/31

In mid-January 2005, Google pushed out the nofollow attribute to give webmasters a way to tell Google that this link does now count. Shortly after, SEOs and webmasters started to go on a “dofollow” campaign..

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The most expensive 100 Google Adwords keywords in the US

2016/05/31

Google is on track to make more than $70bn in revenue in 2016, and the lion’s share of that number will be generated by its insanely successful advertising business. As I’m sure you know, advertisers pay a fee every time somebody clicks on a link in one of their ads. Some of the costs per click being paid are absolutely staggering, though they must be worth it, from the advertiser’s perspective. Last month I analysed a large chunk of Google Adwords data from SEMrush to discover the most expensive keywords in the UK

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10 Reasons to Attend SEJ Summit by @annaleacrowe

2016/05/31

If you’re on the fence about two conferences around the same time, I’ve got the perfect solution that’s the best of both worlds: SEJ Summit. Continue reading below to see why I’m obsessing over the SEJ Summit. The post 10 Reasons to Attend SEJ Summit by @annaleacrowe appeared first on Search Engine Journal

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