Archive for September, 2016

Why It’s a Bad Idea to Only Create Content for Your Specific Target Audience – Whiteboard Friday

2016/09/02

Posted by randfish Knowing what content to create is one of a marketer’s most difficult jobs.

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Daily Search Forum Recap: September 1, 2016

2016/09/01

Here is a recap of what happened in the search forums today…

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SearchCap: Google forecasting, SEO analytics & RFPs

2016/09/01

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google forecasting, SEO analytics & RFPs appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

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Google’s premium-level Ad Grants program no longer accepting applications

2016/09/01

The Grantspro program offers non-profits up to $40,000 per month in search advertising grants. The post Google’s premium-level Ad Grants program no longer accepting applications appeared first on Search Engine Land

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Google AdWords Report Editor Adds Additional Data Points

2016/09/01

Google announced on Google+ that they added some data availability to the AdWords report editor.

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YouTube is Disabling Monetization on Non-Advertiser-Friendly Videos by @SouthernSEJ

2016/09/01

YouTube is now notifying publishers directly when removing monetization from videos that are not considered to be advertiser-friendly. The post YouTube is Disabling Monetization on Non-Advertiser-Friendly Videos by @SouthernSEJ appeared first on Search Engine Journal .

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Report: Snapchat to Add Behavioral Targeting by @DannyNMIGoodwin

2016/09/01

Behavioral targeting is coming to Snapchat. That means advertisers will soon be able to target users based on their Snapchat activity

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Want better data from AdWords Keyword Planner? Use the forecasting tools, says Google

2016/09/01

A step-by-step look at getting more granular estimates from Keyword Planner. The post Want better data from AdWords Keyword Planner? Use the forecasting tools, says Google appeared first on Search Engine Land

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Fixing historical redirects using Wayback Machine APIs

2016/09/01

Columnist Patrick Stox believes that fixing historical redirects is often an easy way to achieve some quick wins, and this column shows you how to do just that using the Wayback Machine CDX Server API. The post Fixing historical redirects using Wayback Machine APIs appeared first on Search Engine… Please visit Search Engine Land for the full article.

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Google Updates Feed Rules For Merchant Center

2016/09/01

Google announced in the Google AdWords Help forums that they have updated the Feed Rules to give you more flexibility…

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