As you can see, our site today is dressed up in even more green than the typical day to celebrate St.

For years and years, Google has been trying to communicate that 404s, page not found results, are a normal part of the web. Pages don’t always live forever. 404s are not a bad thing, they are a normal thing..

6 weeks ago we covered that the site command is sticking around despite other Google operators going away slowly. But then, a week or so ago…

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…

The closure marks the final end of a chapter of humans trying to organize the web.

Not just for plurals anymore, close variants will extend to include word ordering and function words in inexact match keywords. The post Google to further dilute exact match in AdWords; will ignore word order & function words appeared first on Search Engine Land. Please visit Search Engine Land for the full article

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google warrant, PPC teams & AMP appeared first on Search Engine Land. Please visit Search Engine Land for the full article

Bryson Meunier spotted that when he asked his Google Home device “what is my day like…

If this overly broad warrant were duplicated in other jurisdictions, local law enforcement might use Google as a first stop in their investigations. The post Google receives search warrant for identities of everyone who searched crime victim’s name appeared first on Search Engine Land.

What’s the ideal structure for a team managing a PPC account? Columnist Jeff Baum shares the benefits and potential pitfalls of his agency’s “team of teams” approach to account management.