The other day, Bill Hartzer posted that he saw Google showing inaccurate and false dates on his articles within the Google search results.

“ ’Cause whether you’re high or low, you gotta tip on the tightrope.” –Janelle Monae Content marketing can sometimes feel like walking a tightrope through treacherous crosswinds. On one side, you have the need for brand recognition: Followers, likes, shares, all the metrics that make marketers feel good

Google seems to be swapping out the call and directions button in the local pack and replacing it with a featured image from the local business. I was personally able to replicate both user interfaces for the same query and screen shot it as Google seems to be rolling it out..

Posted by FeliciaCrawford Last week, we shared a series of four short videos intended to help you accomplish some easy wins using Moz Pro: Your Daily SEO Fix: The Keyword Research Edition . Week Two (that’s this week!) is focused on link building, identifying opportunities to take over SERP features, and doing that all-important competitive research. This time around, we’re using a mix of Open Site Explorer, Fresh Web Explorer, and Moz Pro.

Bing announced they have dropped their trademark policy to disallow the bidding on trademarks globally, like they have in the US…

Today’s customer operates in a ‘post-digital’ world, where the boundaries between physical and digital have disappeared.

We’re only 7 weeks away from the MarTech conference in San Francisco, May 9-11.

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Chrome without GoogleBot, stacked PPC bidding & local SEO appeared first on Search Engine Land

The Google page layout algorithm/penalty which originally launched in 2012 and has been updated a few times since is still an important algorithm says Google’s Gary Illyes. Gary was asked about it on Twitter and said, “yes..