A Google Webmaster Help thread has someone saying that his vendor is pitching him on making a PWA, progressive web app, for his web site, over responsive because Google prefers PWAs and will thus rank them better…

Google told us, “We constantly experiment with new search formats and experiences to deliver the best experience for our users.” The post Google tests ‘more results’ mobile search interface and new search refinement buttons appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

A week or so ago, a report came out via Recode that Facebook is no longer the top site for referral traffic, Google has overtaken them to reclaim that as the top site in that category again. Parse..

Survey results will be shared during the “Holiday Retail Search Strategies” webcast on January 18. The post Take our Holiday Retail Survey & let us know how your search marketing strategy changed this year appeared first on Search Engine Land.

Google has brought back its animated mouse to finish out the 2017 solstice and equinox doodle series.

The new series will address frequently raised issues in the webmaster forums.

Is Google’s Chrome Ad Blocker a way to show more of their own ads?

That update we’ve been tracking for over a week that I nicknamed the Maccabees Update, well, Google somewhat confirmed it…

Here are the most important 2018 social media trends you need to know, according to 29 top marketing experts.

In addition to new language support, Google has added customized settings, text-based queries & responses, device action functionality and more.