Archive for April, 2018

Daily Search Forum Recap: April 19, 2018

2018/04/19

Here is a recap of what happened in the search forums today…

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SearchCap: PPC policies, Google Assistant failovers & voice interfaces

2018/04/19

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: PPC policies, Google Assistant failovers & voice interfaces appeared first on Search Engine Land.

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Google My Business Insights Mysteriously Disappears On Friday The 13th

2018/04/19

If you login to your Google My Business account, click on one of your business listings and then go to the insights section…

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Google: Mobile-First Indexing Switch Is Based On Technical Setup, Not Search Query Volume

2018/04/19

As you may know, Google began rolling out the mobile first indexing process a few weeks ago, although…

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Anchor Text Best Practices for Google by @martinibuster

2018/04/19

What the best practices for the use of anchor text are. How does Google use anchor text?

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Voice agents and interfaces will require many new marketing strategies

2018/04/19

Marketers are only now getting a glimpse of the many approaches that will be required for the many kinds of voice interactivity.

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When Google Assistant First Party Responses Fail, It May Failover To Third-Party App

2018/04/19

As I reported yesterday at Search Engine Land, Google Assistant may use a third-party Google Assistant app when their primary first party responses do not return a result…

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Sarcasm aside, how strict PPC advertiser policies may actually benefit us

2018/04/19

Contributor Andrew Goodman suggests we may not like the way Google manages the AdWords program, but anything less and the SERPs and advertising ecosystem would have imploded long ago. The post Sarcasm aside, how strict PPC advertiser policies may actually benefit us appeared first on Search Engine…

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Stop Asking for Links in My Old Content! by @tonynwright

2018/04/19

Read on and learn how to use marketing automation effectively in your link building efforts. The post Stop Asking for Links in My Old Content! by @tonynwright appeared first on Search Engine Journal .

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‘(Not Provided)’: SEO 5 Years Later by @wburton27

2018/04/19

It’s been five years since Google took away keyword data. Here are the top six ways to get around it. The post ‘(Not Provided)’: SEO 5 Years Later by @wburton27 appeared first on Search Engine Journal .

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