Google I/O is underway.

Google Posts gets richer with the ability to upload videos to your messages. The post Google Posts now accepting videos for local businesses appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

Going beyond keywords to write high-quality content that attracts new customers and is SEO-friendly is the way to go, says contributor Jessica Foster. Here she shares eight ways to create content that satisfies people and engines. The post Beyond keywords: What really matters in SEO content..

Not all companies need a robust SEO program.

The Accelerated Mobile Pages project released a new “amp-geo” component and full support for the “amp-consent” component which may help some publishers address GDPR compliance The post New AMP features announced for geotargeting content, as well as some GDPR support appeared first on Search Engine… Please visit Search Engine Land for the full article

Google announced that by the end of 2018 the old AdWords interface will no longer be available.

Find out what the correct file/folder naming strategy is for e-commerce websites. The post How Do I Name Folders & Product Files Effectively? by @jennyhalasz appeared first on Search Engine Journal .

Here’s why creating dozens – or even hundreds – of ultra-targeted PPC landing pages can be worth the effort and expense. The post How Targeted Do You Need to Make Your PPC Landing Pages? by @GrpTwentySeven appeared first on Search Engine Journal

How Google appears to be rapidly moving past mobile first toward a voice search. This will affect search marketing and SEO