Google suggests webmasters, developers, and publisher continue to use rel=prev/next for other reasons outside of Google indexing purposes. Please visit Search Engine Land for the full article

Learn how using on-page SEO tools can help you create data-driven content. The post The Rise of On-Page SEO Tools: Pushing the Frontiers of SEO & Content appeared first on Search Engine Journal

After I wrote up the what is neural matching, I got to thinking and decided to email Google a bunch of questions, which I published at Search Engine Land as Danny Sullivan posted the answers on Twitter via the @searchliaison account.

Here’s a user-first keyword research strategy that will improve your paid search campaigns and save you both time and money. The post How to Do PPC Keyword Research in 2019 by @amyppc appeared first on Search Engine Journal .

Google’s machine learning tool verification is just not working for GMB listings as spam is constantly slipping through the net. Here’s how you can help.

These were the four major mindshifts that helped me appreciate being both a provider and a partner. The post 4 Deep Thoughts on Being a Provider & Partner by @navahf appeared first on Search Engine Journal

The post Digital Marketing News: B2B Content Effectiveness Study, Modern Marketing Skills, & Influencer Social Benchmarks appeared first on Online Marketing Blog – TopRank® .

I’ll be honest, I didn’t notice this happening when the video was live. But as you can see, John Mueller is doing one of his webmaster hangouts in an open cafe at Google and at the 8:45 mark into the video, Gary Illyes sneaks in and then video bombs John.

Here’s why Google uses Quality Score, how they calculate it, and how PPC advertisers can improve it. The post What Is Quality Score & Why It Matters appeared first on Search Engine Journal

Marketers have really only scratched the surface of what call analytics can do. Please visit Search Engine Land for the full article.