Google has launched the new Google Ads Editor to replace the AdWords Editor.

All attribution reports in Google Ads will soon include information about cross-device activity and conversions. The post Google Ads Brings Cross-Device Activity Data to All Attribution Reports by @MattGSouthern appeared first on Search Engine Journal .

Facebook is expanding its Ad Library tool to include information about all active ads from any page. The post Facebook Lets Users Search for All Active Ads That Pages Are Running by @MattGSouthern appeared first on Search Engine Journal .

Google is expanding hotel search results to include a greater number of vacation rental properties. The post Google Expands Travel Searches to Include Vacation Rental Properties by @MattGSouthern appeared first on Search Engine Journal .

Make note, the change takes effect May 1. Please visit Search Engine Land for the full article.

Google Podcasts is making it possible to search for episodes based on what was discussed in a show. The post Google Makes Podcasts Searchable by Automatically Transcribing Them by @MattGSouthern appeared first on Search Engine Journal .

Let Jones’ tf*idf be your guide. It underpins nearly all modern sophisticated search engine algorithms.

This week in search, we saw a few more algorithm shifts with the Google search results, one around March 26th and one around March 20th…

Nowadays, it almost doesn’t make sense to invest in content marketing unless you can be the best. Here’s why.

Having more concrete data around voice search is important, and it’s necessary now for many reasons. The post 4 Reasons Why We Need Voice Search Analytics Now by @natalieannhoben appeared first on Search Engine Journal .