Get better marketing insights from your own profile and that of your competitors with these 10 Instagram analytics tools. The post Instagram Analytics Guide: 10 of the Best Tools to Get Insights via @anna_bredava appeared first on Search Engine Journal .

Term frequency–inverse document frequency uncovers the specific words that top-ranking pages use to give target keywords context. Please visit Search Engine Land for the full article.

Here is that big recap where I go over the past month of changes related to Google search and webmaster topics and sum up the more important bits. This month we had the June 2019 core update and the diversity update roll out earlier this month. We had Google say they probably will pre-announce these updates in the future.

Here are five big changes coming to Facebook Messenger and how we can begin preparing and strategizing for these updates. The post How to Prepare for 5 Changes Coming to Facebook Messenger via @ashleymadhatter appeared first on Search Engine Journal

Here are some lessons I’ve learned over the years on how to cope with grief in my everyday life. The post Coping with Grief in Day-to-Day Life via @lauraroth appeared first on Search Engine Journal .

Google’s John Mueller hinted this morning that no additional legacy Google Search Console features will be turned off. He said “If we thought it wasn’t important, we would have turned it off already.” That kind of implies that the remaining features that are in the old Search Console will some how, in some way, be migrated to the new Search Console.

The post Digital Marketing News: Facebook’s Top Fan Ad Targeting, B2B Customer Retention & Awareness Research, $1B Podcast Ad Forecast & More appeared first on Online Marketing Blog – TopRank® .

Patrick Stox explains the processes to pay attention to and the ones to leave to Google. Please visit Search Engine Land for the full article.

Posted by BenjaminEstes After you’ve put in the work with technical SEO and made your discoveries, there’s one thing left to do: present your findings to the client and agree on next steps. And like many things in our industry, that’s easier said than done. In this week’s episode of Whiteboard Friday, Benjamin Estes from Distilled presents his framework for making technical recommendations to clients and stakeholders to best position you for success Click on the whiteboard image above to open a high-resolution version in a new tab! Video Transcription Hi.

Today is the Fourth of July, Independence Day in the United States and to celebrate some of the search engines have special logos and themes. We saw Google’s baseball Doodle yesterday, that one is still up today. Bing has a fireworks theme from Lake Union in Seattle.