Archive for August, 2019

August 2019 Google Webmaster Report

2019/08/05

We had a busy month in terms of Google SEO and webmaster related topics; probably the biggest were the numerous unconfirmed updates – one being nicknamed the Maverick update.

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Review counts matter more to local business revenue than star ratings, according to study

2019/08/05

Womply also found businesses claiming their listings on multiple sites generated 58% more revenue than the average.

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Microsoft acquires e-commerce advertising vendor PromoteIQ

2019/08/05

The sponsored products platform will be a division of Microsoft Advertising. Please visit Search Engine Land for the full article.

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Vlog #7: Paul Shapiro of Catalyst On Technical SEO Beyond Crawling & Indexing

2019/08/05

In episode #7 of the vlog series at the Search Engine Roundtable I interviewed Paul Shapiro (@fighto) Senior Partner, Head of SEO at Catalyst…

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An Advanced SEO Guide to Top Rankings on Amazon via @bestfromthenest

2019/08/05

Here are some of the considerations you should have as you craft your Amazon listings.

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Why (& How) Topic Clusters Are Your Most Powerful SEO Weapon via @Manish_Analyst

2019/08/05

Find out how topic clusters can be the catalyst that launches your website to the top of the search engine results pages. The post Why (& How) Topic Clusters Are Your Most Powerful SEO Weapon via @Manish_Analyst appeared first on Search Engine Journal .

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Google: Word Count Is Not A Ranking Factor

2019/08/05

Google’s John Mueller said in a Reddit thread that Google does not use word count as a ranking factor. He wrote “Word count is not a ranking factor.” I mean, this is literally short and to the point and I am not sure how many ways you can look at this and interpret this a different way?

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Improve Your PPC Performance with These 7 Expert Actions [WEBINAR] via @lorenbaker

2019/08/05

Join our next webinar and discover seven essential PPC optimization strategies that are proven to boost ROI and reduce spend.

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What the Future of Google Search Means for B2B Marketers

2019/08/05

The future of search at Google includes fascinating changes that will deeply affect the course of B2B marketing. Google’s search and other services jointly hold vast influence over what people see and do online, a powerful position that isn’t likely to significantly change anytime soon. Like ocean waves, search always changes at Google, and whether it’s through tiny incremental shifts or explosive changes of course, the future this tech giant is enthusiastically creating is one savvy B2B marketers can’t afford to ignore

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Video: Catalyst’s Paul Shapiro on going beyond technical SEO

2019/08/05

Natural language processing, SEO testing, technical SEO audits and more were all discussed in this vlog. Please visit Search Engine Land for the full article

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