A new approach combines the benefits of feed-based customization with the simplicity of IF functions. Please visit Search Engine Land for the full article

URLs matched 91% of the time when featured snippets were displayed on both devices. Please visit Search Engine Land for the full article

I went up to Eric Enge’s (@stonetemple) office in Boston to talk to the former US Search Personality of the Year, and prolific writer, author, research and speaker in our industry…

Ebooks are a great way to attract leads and opt-ins. Read this guide to start creating amazing ebooks.

Ready to be your own boss? These four tips will help you build your new marketing business.

Discover how automation layering can help advertisers better manage PPC campaigns. The post What Google SafeSearch Teaches Us About Doing Better PPC via @siliconvallaeys appeared first on Search Engine Journal .

Anyone who went to public school as a kid remembers Report Card Day. Sometimes, it was a day to celebrate — to see the results of our efforts written down in black and white, suitable for framing

Also learn about why giving back to the community can return huge rewards. Please visit Search Engine Land for the full article.

Google’s John Mueller answers if getting links too fast results in a link velocity penalty. The post Google’s John Mueller On Link Velocity and Penalties via @martinibuster appeared first on Search Engine Journal .