Here’s what marketers look like when everything is a priority: via GIPHY And here’s what marketers look like when everything gets prioritized : via GIPHY I think you can all guess which scenario is more efficient, effective, and less stressful.  Throughout my marketing career, I’ve taken on roles that have challenged me to be a jack of all trades as well as a specialist—yet every role has required the ability to identify, assess, and tackle the tasks at hand in a way that makes sense for my clients, organization, team, and myself. Simply put, every marketing practitioner and leader needs to be able to prioritize and deprioritize work to be lean, mean marketing machine that drives results. To help you or your marketing team actually get work done (and do it well), here are a few tips for prioritizing to optimize your marketing workflow

Google’s John Mueller said on Twitter that he strongly recommends sites, espesially new sites, not use m-dot URLs. Google has always strongly recommended sites use responsive designs but here John is saying stay away from m-dots as a strong recommendation.

RankBrian launched in 2015 and is a way for Google to understand user queries better. Google has said you cannot optimize for it but you can work on making your site better.

Posted by MiriamEllis   Right now, the shoppers nearest you are making some pretty long gift lists. US holiday sales are predicted to surpass $1.1 trillion, with 4.5–5% growth between November–January.

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…

Google’s John Mueller said the Google search team is investigating spikes in Search Console impressions for specific queries. In fact, it seems like Google Trends was showing that spike in those queries as well, so it might be some sort of Google bug or someone playing games with Google search.

Google’s John Mueller said that your site can rank fine with or without H1 tags. You don’t have to use any H1 tags, or you can use many, either way, it is not a critical issue specifically for Google search

How do you keep your skills sharp and your knowledge growing? Here are 10 alternative ways to learn SEO. The post 10 Alternative Ways to Level Up Your SEO Skills via @HelenPollitt1 appeared first on Search Engine Journal .

Here’s how to use third-party audiences on your search campaigns to expand your reach to relevant prospects. The post How to Drive More Revenue to Your Search Campaigns with Third-Party Audiences via @hoffman8 appeared first on Search Engine Journal .