Archive for March, 2020

Site Structure & Internal Linking in SEO: Why It’s Important via @jesseseogeek

2020/03/06

Learn how to establish a strong SEO foundation with the right site structure and internal linking strategy. The post Site Structure & Internal Linking in SEO: Why It’s Important via @jesseseogeek appeared first on Search Engine Journal .

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Search Buzz Video Recap: Google Mobile-First Indexing, Nofollow No Change, Bing Indexing Issues & More Algorithm Updates

2020/03/06

Earlier this week we saw more Google search ranking fluctuations and chatter. Google said by September 2020, all sites will be moved to mobile-first indexing…

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What Is Ethical PPC? via @lukedavisseo

2020/03/06

Find out what ethical PPC is, what it entails, and why professionals should conform to the concept. The post What Is Ethical PPC

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The data behind incrementality on Amazon

2020/03/06

The key to driving incremental sales combines segmented bidding strategies, contextualizing ACoS metrics and proper campaign structure. Please visit Search Engine Land for the full article.

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Google My Business Now Will Manually Review All Photos & Videos Before Publication

2020/03/06

Google said yesterday that now before it publishes any of your photos or videos you post in a Google My Business or Google Maps listing, it will manually review it before it can be published. Google said “We’ve made changes to our photo and video content policy.

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How to Deal with Grief & Run a Business at the Same Time via @MaddyOsman

2020/03/06

Here are some things to help you manage your grief and keep your business going after a loved one dies. The post How to Deal with Grief & Run a Business at the Same Time via @MaddyOsman appeared first on Search Engine Journal .

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Digital Marketing News: B2B Brand Purpose, LinkedIn’s New Stories, CMO & Authoritative Content Reports, & B2B’s Expanding Verticals

2020/03/06

More vertical marketplaces are dotting the B2B landscape There are more than 70 B2B vertical industry marketplaces today comprised of over 13 industries, and due largely to millennial business buyers, the number is expected to grow, according to recent-released report data. Digital Commerce 360 3 Secrets To B2B Marketing Success: Winning Inside To Win Outside A recent study examining brand purpose within B2B showed that 73 percent of purpose-centric employees are satisfied and see output some 100 percent higher, while inspired workers exhibit even higher output, at 225 percent — several findings in a recent Association of National Advertisers (ANA) report.

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Majority of consumers want standards and tougher action against review fraud

2020/03/06

Survey finds U.S. consumers want severe financial penalties for retailers that don’t protect review integrity

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