Archive for April, 2020

Instagram Playbook: Using Stories in the Age of COVID-19 via @MattGSouthern

2020/04/24

A playbook published by Facebook details the most effective ways to use stories amid the coronavirus outbreak. The post Instagram Playbook: Using Stories in the Age of COVID-19 via @MattGSouthern appeared first on Search Engine Journal

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From the bottom to the top of the funnel, COVID-19 is flipping B2B strategies [Video]

2020/04/24

Marketers have an opportunity to try new tactics as clients divert resources to long-term goals. Please visit Search Engine Land for the full article.

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Google Adds "Get Online Care" Links To Local Panel

2020/04/24

Google is now showing a “get online care” and “see COVID-19 info for visitors” links to a medical or hospital facilities local listing in Google search.

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Organic Google Shopping Listings & This Week’s Digital Marketing News [PODCAST] via @shepzirnheld

2020/04/24

This week on Marketing O’Clock, we cover Google’s new organic shopping listings, free ad credits for SMBs, and more. The post Organic Google Shopping Listings & This Week’s Digital Marketing News [PODCAST] via @shepzirnheld appeared first on Search Engine Journal .

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Google Call Ads Supports Visit Website Link

2020/04/24

Google Ads made a small tweak or two to the call only ads.

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How to Manage Social Media in a Global Crisis via @danibeetalks

2020/04/24

Manage your social media efforts through a crisis using this completely different approach. The post How to Manage Social Media in a Global Crisis via @danibeetalks appeared first on Search Engine Journal .

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Search Buzz Video Recap: Google Search Algorithm Update, Google Shopping Is Free, Question Hub & Search Tips For COVID-19

2020/04/24

Today is the 8th anniversary of the Google Penguin update and we have a special theme at the Search Engine Roundtable.

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3 Essential Website Architecture Elements for Law Firms via @krisjonescom

2020/04/24

Structure your law firm website for maximum organic results. Here are some elements of a great law firm website architecture

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I am a Woman in SEO: How I Create My Own Seat at the Table via @seocopychick

2020/04/24

Being a woman in the SEO industry is not always easy, but I’ve found a way to make myself heard. The post I am a Woman in SEO: How I Create My Own Seat at the Table via @seocopychick appeared first on Search Engine Journal .

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To beat Amazon, Google needs to be more than the ‘Bing of e-commerce’

2020/04/24

The elements are there, now all Google needs is near flawless execution.

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