Archive for July, 2020

Cooler Screens is trying to solve digital advertising’s ‘last-mile’ problem

2020/07/07

The company offers unique in-store digital merchandising at the point of sale. Please visit Search Engine Land for the full article

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Web Stories Image Thumbnails In Google Mobile Search Results

2020/07/07

In 2018, Google launched AMP Stories and then they got more visual, with visual stories in 2019. Now, Google renamed them from AMP Stories to Web Stories.

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Is it time for Google Scotland?

2020/07/07

Google has search results specific to 179 countries but some improvements are needed to be regionally relevant.

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Google Shutters Structured Data Testing Tool via @MattGSouthern

2020/07/07

Google is officially moving the Rich Results Test out of beta now that it fully supports all Google Search rich results features. The post Google Shutters Structured Data Testing Tool via @MattGSouthern appeared first on Search Engine Journal .

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Will Repeatedly Searching & Clicking My Site Increase Rankings? via @tonynwright

2020/07/07

Rarely in SEO do we have absolute answers, except this one. Without a doubt, clicks alone are not a ranking factor.

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13 Facebook Targeting Options You Need to Know About via @timothyjjensen

2020/07/07

Setting up Facebook audiences for the first time? Learn about 13 audience targeting options available for your Facebook ad account and how to use them

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Bing Advice On Optimizing For Intelligent Answers & Questions?

2020/07/07

I will be honest, the blog post Bing posted yesterday confused me. The title is “How to Optimize Your Content for Search Questions using Deep Learning.” The author of the blog post, which is unknown, said “I think one approach to do this is to evaluate our content by following the same process that Bing’s answering engine follows and contrast it to an evaluation of competitors that are doing really well.”

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How to set up a simple Google Ads testing framework for continual campaign optimization

2020/07/07

Regular PPC ad testing is easier than you may think — and can come with big rewards and set you apart from your competitors Please visit Search Engine Land for the full article.

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5 Hidden Gems in Google Search Console via @BrianHarnish

2020/07/07

Make the most of Google Search Console. Uncover these five hidden gems within GSC that will help make your SEO life easier. The post 5 Hidden Gems in Google Search Console via @BrianHarnish appeared first on Search Engine Journal .

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Regular Expression Filter Coming To Google Search Console Performance Report

2020/07/07

People either love or hate regular expressions, so if you love them – you are going to love what is coming to Google Search Console’s Performance report. Google is adding the ability to use regular expressions in that report according to an updated help document.

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