Bryant Suellentrop spotted a new ad placement in the Google Maps interface that Ben Fisher confirmed with me is new. In short, if you are browsing Google Maps and click on a business pin, Google will overlay the local result on the map interface.

Google’s Ads Safety Report indicates an increase in malicious ads.

Google has published its annual “Ads Safety Report” and disclosed that it has blocked or removed over 3.1 billion ads for violating its Google Ads policies, it restricted over 6.4 billion ads, suspended over 1.7 million advertiser accounts, and removed ads from over 1.3 billion pages in 2020.

Website traffic estimation tools provide specific SEO insights and opportunities beyond just reporting on traffic in general. Here are 6 ways to use them.

Google’s Ginny Marvin answers questions about the decision not to build alternate identifiers to replace third-party cookies. Find out what it means for advertisers. The post Google Answers Advertisers’ Burning Questions About FLoC via @hoffman8 appeared first on Search Engine Journal

Starting with the impact in mind when growing organic traffic makes it easier to prioritize SEO objectives and tactics. Read about 5 of them here. The post How to Grow Organic Traffic with 5 Fundamental SEO Tactics via @Kevin_Indig appeared first on Search Engine Journal .

What has changed at the world’s largest professional social media platform during the pandemic, and how will it shift for B2B marketers in the post-pandemic landscape? LinkedIn* has already rolled out an impressive assortment of new features in 2021, and we’ve got 10 insights that B2B marketers need to know about them. Over the course of the pandemic, LinkedIn ads have been among the marketing channels that have grown the most in importance according to report data examining B2B technology marketing strategies, as we covered in a recent edition of the TopRank Marketing news

Plus, everything we know about FLoC, and some good ole marketing humor. Please visit Search Engine Land for the full article.

On February 19th or so, Google significantly dropped the number of times featured snippets would show up in the Google Search results. Well, as of Friday morning, March 12th, it looks like the percentage of time Google shows featured snippets in the results are back to normal.