The Google Ads mobile app is getting updated with two new features to help advertisers monitor and improve campaign performance on the fly. The post Google Ads App Gets New Features After 3 Months of No Updates via @MattGSouthern appeared first on Search Engine Journal .

Will this new social media platform help users in a way that no other platform does? Should the likes of LinkedIn and Twitter be worried

The Marketing O’Clock team discusses Twitter’s upcoming features, Instagram’s Live Rooms, and more! The post Twitter Announces Super Follows and Communities & This Week’s Digital Marketing News [PODCAST] appeared first on Search Engine Journal .

Google is starting a new Google Ads content policy called “Evasive Ad Content.” Evasive Ad Content will extend the prohibited manipulations of trademark terms in ad text to domains, subdomains, and logos; prohibit usage of invisible UNICODE characters in ads that add no value to the ad content for users; and disallow manipulations of images or videos to hide policy violating content.

A strong local search presence is more important than ever. These 12 local SEO tips can help get you to the top

Siloed marketing communications used to be the norm for enterprise brands, but it’s time for an integrated approach. Here’s what you need to know. The post How to Boost Shared Value with Integrated vs

It was a busy week in our search industry on so many levels but I kick off this recap with the monthly Google webmaster report. Then I go into not just one but two different unconfirmed Google algorithm updates that were spotted this week..

A new update to the Gutenberg editor improves WordPress Core Web Vitals The post WordPress Gutenberg 10.1 Boosts Core Web Vitals via @martinibuster appeared first on Search Engine Journal .

New Channels, Better Targeting: How B2B Tech Marketing Is Changing [Survey] 54 percent of global B2B marketers plan to use more marketing channels during 2021, and 51 percent say they are seeking out new ways to tell their brand’s stories — two of several statistics of interest to digital marketers in newly-released report data from Spotify and WARC. MarketingProfs New Report Looks at the Rising Influence of Online Communities 77 percent of consumers say that online groups are the single most important communities in their lives, a trend that has increased during the pandemic, according to recently-released global survey data

Official developer pages updated to reflect that Google Sites no longer creates sitemaps The post Google Sites Sitemap Documentation Removed via @martinibuster appeared first on Search Engine Journal .