Plans are great to help guide you towards your goal; however, incremental success against your goal requires changing with users and remaining adaptable.

Google’s John Mueller discusses Core Web Vitals calculations for sites with users from slow Internet countries The post Countries with Slow Internet Can Affect Core Web Vitals Scores appeared first on Search Engine Journal .

The Buzz On B2B: Email Is Tops For Both Acquisition And Retention Half of B2B marketers have seen email click-through rates (CTRs) remain steady during the first quarter of 2021, while 28 percent saw higher CTR than during 2020, according to recently-released survey data, which also showed that by early 2022 some 40 percent of marketers expect to restore their marketing spending to regular levels, with 25 percent doing so in early 2021. MediaPost Vast Majority of Consumers Associate High-Quality Creative with Brand Trust 85 percent of U.S. adult consumers in a recent survey said that well-designed ads help build brand trust, while 64 percent said that brands with poor creative design were less trsutworthy, according to the Celta survey

Plus, Google Ads insights page, CLS metric changes and possible soft 404 bugs. Please visit Search Engine Land for the full article

After several months of teasing and testing and rolling out betas, the new Insights page is now available to all Google Ads advertisers no matter where on the planet they live.

A video in Google’s Lightning Talks series, titled the state of web search engine optimization, presents data on how websites are following standard SEO practices. The post Google Lightning Talks: The State of SEO appeared first on Search Engine Journal .

Here is a recap of what happened in the search forums today…