The New York Times published a story on how Google has been working on and continues to work on algorithms aiming at preventing sites that extort people from ranking well in Google Search. The Google Predator algorithm (which I am kind of calling it) aims to remove slanderous content from appearing in Google’s search results for people’s names but it goes beyond that.

This week, Twitter launches its Twitter Blue subscription service with enhanced features, Apple’s new Mail Privacy feature, and Moz is acquired by iContact. The post Apple Mail to Block Email Tracking Pixels & More Digital Marketing News appeared first on Search Engine Journal .

What are rich snippets and how do you optimize for them?

It was a pretty busy week, but to start off, I posted my big monthly Google webmaster report – catch up there on the month. Google released the June 2021 core update on June 2nd..

These top alternatives to Google Ads can help diversify your digital marketing platforms and supercharge your marketing strategy. The post 5 Best Google Ads Alternatives to Diversify & Grow appeared first on Search Engine Journal .

Content marketing for startups requires a focused, flexible strategy and clever implementation. See expert tips and advice for success. The post Content Marketing for Startups: How to Succeed Even Early On appeared first on Search Engine Journal

We may have seen a Google local search ranking update on Tuesday, June 8th. The BrightLocal tracking tool showed significant changes and volatility on June 8th, with a bit of heat also on June 6th and June 9th.

Depending on how the engagement plays out, this could mean that Google doesn’t implement FLoC as quickly as anticipated. Please visit Search Engine Land for the full article.

Advertisers will be able to create new TrueView for action ads until September 30, 2021. Please visit Search Engine Land for the full article

B2B Better: Customers Vote For The Most Trusted Brands Apple, Amazon, Adobe, LinkedIn and Google garnered the top five spots among B2B professionals as the most trusted B2B brands, followed by Microsoft, FedEx, HubSpot, UPS, and American Express, according to recently-release survey data of interest to digital marketers. MediaPost How to Influence B2B Buyers’ Purchasing Decisions [Survey] 71 percent of B2B buyers said that the top influence on their decision to purchase was when a salesperson leads a thorough discovery of their concerns, wants, and needs, followed by 68 percent who said showing what’s possible or how to solve a problem had an significant influence on buying decisions, with the same percentage noting that a salesperson who listens to them affects their purchasing decision, according to newly-released survey data.