Google Ads announced it is adding a new “destination not accessible” policy under the Google destination requirements policy. Google is also making changes and clarifications to the document overall. Google said the changes go into enforcement March 21, 2022.

As TikTok builds out more monetization opportunities to win over creators, this resource may be a convenient reference for brands to understand the platform’s brand safety options. Please visit Search Engine Land for the full article.

Ginny Marvin, the Google Ads Liaison said on Twitter that there are no plans for a keyword tab in Performance Max campaigns but there are plans for to support negative keywords for brand safety at the account level.

Conductor announces its first major move after raising $150M in funding with the acquisition of ContentKing, a real-time SEO auditing and monitoring technology. The post Conductor Acquires Real-time SEO Monitoring Tool ContentKing appeared first on Search Engine Journal

Where robots.txt errors are concerned, prevention is definitely better than cure.

Discord is not only for gamers. Here’s what sets it apart from other chat apps and how to use it to engage your community

Google Business Profile manager seems to have removed the ability to modify or add a new appointment link to your business profile in Google Maps and Google Search. It is unclear if this is a bug or a feature Google is intentionally removing.

SEO is a long-term investment and often marketers don’t have the luxury of a lot of time and money. Follow Core Morris’ one-month SEO-on-a-budget journey

Want more insights about how your Google Web Stories are performing? Google has the Data Studio report you need. Please visit Search Engine Land for the full article.

The social media company estimates that it is now underreporting conversions by 8% — down from 15% in September 2021. Please visit Search Engine Land for the full article.