Archive for February, 2022

Google Gives 3 Reasons Why FAQ Schema Won’t Show In Search via @sejournal, @MattGSouthern

2022/02/02

Google’s Search Advocate John Mueller offers three possible reasons why your FAQ schema markup isn’t generating rich snippets in search results. The post Google Gives 3 Reasons Why FAQ Schema Won’t Show In Search appeared first on Search Engine Journal .

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Daily Search Forum Recap: February 1, 2022

2022/02/02

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google said it does not count links on the domain name level..

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Paid Search In A Cookieless World: Are You Ready? [Webinar] via @sejournal, @hethr_campbell

2022/02/01

Third-party cookies are disappearing. Learn how savvy marketers are overcoming this challenge and getting a first-mover advantage by utilizing improved paid search techniques

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Google Ads Performance Max Data To Come To Data Studio In Very Near Future

2022/02/01

Ginny Marvin, the Google Ads Liaison, said that in the “very near future” the Google Ads team will be adding support to have Performance Max data to Google Data Studio. Obviously with Smart Shopping campaigns and Local Campaigns being replaced by Performance Max campaigns in the future, this is important for advertisers.

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Google Ads Introduces New Recommendations For Discovery Campaigns via @sejournal, @brookeosmundson

2022/02/01

Google Ads introduces a new set of recommendations for Discovery and Video campaigns. Learn how these recommendations will affect your account’s Optimization Score. The post Google Ads Introduces New Recommendations For Discovery Campaigns appeared first on Search Engine Journal

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How marketers can adjust to redefined keyword matching

2022/02/01

Keyword matching has changed, but not all campaigns are ready to use them effectively. At SMX Next, Aaron Levy shows how marketers can leverage modern match types

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Google Help Doc Goes Deeper On SafeSearch With Troubleshooting Section

2022/02/01

Google has put together a new help document on SafeSearch where it merged a bunch of content into a single page around this topic. It also added content around how SafeSearch works and a new section for troubleshooting that adds some details.

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5 Big Ways Bing SEO Differs From Optimizing For Google via @sejournal, @ab80

2022/02/01

Bing and Google share many of the same ranking signals, but there are also key differences you need to know. The post 5 Big Ways Bing SEO Differs From Optimizing For Google appeared first on Search Engine Journal .

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Google Merchant Center Adds Auto-Tagging To Free Listings

2022/02/01

Google Merchant Center announced that auto-tagging is now available for free listings on Google Shopping.

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Conversation Intelligence Trends & Tips From Invoca’s CMO via @sejournal, @mirandalmwrites

2022/02/01

What’s next in conversation intelligence and how are brands using it today to power more effective marketing campaigns and business decisions? Dee Anna McPherson explains. The post Conversation Intelligence Trends & Tips From Invoca’s CMO appeared first on Search Engine Journal

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