Google also added hotel attributes to define if your hotel offers support to those displaced from Ukraine. Please visit Search Engine Land for the full article.

A Twitter poll by Natalie Mott showed that almost 80% of SEOs do expect to see some traffic lost when managing a site migration.

B2B Marketers’ Biggest Demand Generation Challenges 68 percent of B2B marketers say that email is their top channel choice for demand generation efforts, followed by organic social at 39 percent, paid social at 36 percent, and website or blog efforts also with 36 percent — one of several findings of interest to digital marketers contained in newly-released survey data. MarketingProfs Study: Global Contextual Ad Market To Hit $335B By 2026 The global contextual advertising market is expected to reach nearly $200 billion in 2022, and $64.6 billion in the U.S., with increases forecast to top $335 billion by 2026, while activity-based advertising is expected to hit $195 billion by 2026, according to recently-released report data

500 response to a robots.txt fetch causes loss of rich results and while a bug in search console fails to diagnose the issue The post 500 Response on Robots.txt Fetch Can Impact Rich Results appeared first on Search Engine Journal .

Google’s John Mueller discusses synonyms and search results and explains how context of the whole query is important The post Google Search Results and Synonyms appeared first on Search Engine Journal .

Just getting started with local SEO? See who needs it and how it coincides with voice search, mobile, and organic SEO, as well. The post Local SEO For Beginners: Getting Started appeared first on Search Engine Journal

Google seems to be testing a new button in the local business listings, the local panel, that has a “more about” button.

Learn about some potential signals Google may be using to gauge whether your content and brand has strong E-A-T. Please visit Search Engine Land for the full article.

Google Search has a carousel, which may or may not be new, that shows categories of offers from a merchant as part of the overall snippet. The carousel is beneath the main snippet and sitelinks (if available) and shows a scrollable carousel of offer categories.

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…