Archive for May, 2022

Bing Wikipedia Box In Search Results Now Scrolls On Hover

2022/05/11

Microsoft Bing has updated the interactive Wikipedia box in the search results to scroll based on where you hover your mouse on the left side of the box. We first spotted this Wikipedia box in Bing Search back in March but it seems Microsoft upgraded it a bit to jump you to the section you are most interested in.

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An SEO guide to audience research and content analysis

2022/05/11

How your customers find you can vary significantly. It may be based on their interests, needs or pain points

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Getting Ready For GA4: Saving Your Historical Data via @sejournal, @KayleLarkin

2022/05/11

Migrating your historical data shouldn’t be stressful. Discover how to do it easily with this step-by-step GA4 guide

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Google Tests New Ad Format With Swipeable Images Carousel

2022/05/11

Google seems to be testing a new search ad format that has really large images that you can swipe through and learn more about. The ads, when clicked on, expand to show you a large image, with the name of the product, the price, ratings/reviews and a “show now” button.

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5 Automotive SEO Best Practices For Driving Business In 2022 via @sejournal, @AdamHeitzman

2022/05/11

Want to improve the online visibility of your automotive business and drive new customers in the dealership door? You need SEO to outrun the competition. The post 5 Automotive SEO Best Practices For Driving Business In 2022 appeared first on Search Engine Journal .

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Success In The PPC Automation Age: A Paid Search Marketing Roadmap via @sejournal, @TheCopyTrail

2022/05/11

What do you need to know to be a successful PPC marketer in the age of automation? The post Success In The PPC Automation Age: A Paid Search Marketing Roadmap appeared first on Search Engine Journal .

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Google Erased The Keyword Density Slide From Digital Marketing Certification Coursework

2022/05/11

Yesterday we reported that Google’s SEO section of its digital marketing coursework for its certification program spoke about the importance of keyword density and word count. Well, within 24 hours, Google has removed that content from the coursework.

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Triple Word Score: 10 Spellbinding B2B Marketing Takeaways from Scrabble

2022/05/11

What strategic lessons can today’s B2B marketers gain from taking a new look at the original classic word game Scrabble? With word games more popular than ever thanks to the runaway success of Wordle and its offshoots, it’s the perfect time to reach into the bag of letters and uncover some of the important marketing insights we can learn from the venerable game of Scrabble. Let’s hop right in and start exploring 10 marketing takeaways that we can learn from Scrabble and begin applying to our own efforts.

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