Google’s John Mueller said on Twitter that it is not a bad SEO practice to link to your WhatsApp number on your site.

Google’s John Mueller said once again that “keywords in domain names are overrated.” He and Googlers over time have said this numerous times over the years and he said it again.

Google is testing a dynamic keyword insertion feature for Google Shopping Ads where it may insert the material in the product if used in the searcher’s query.

Here is a recap of what happened in the search forums today…

Google quietly announced it will now crawl the first 15 MB of a webpage.

Back in March, Gary Illyes and friends hinted that they may try creating short form video content for the Google help documents.

Organizations have been investing resources into improving their Core Web Vitals scores, according to new research.  Enterprise SEO platform BrightEdge has compared the top rankings for 500 keywords, from this year to last, in four markets: education, B2B technology, finance and retail.

Ahrefs analyzed close to 9 billion clicks across over 146,000 websites to determine how often keyword terms remain hidden in GSC. Here’s what they found.

Think a 4-day work week is impossible for your marketing team or business? Think again. Joe O’Connor explains in this episode of the SEJ Show