TikTok reveals plans to add shopping functionality, tackle safety challenges, and overcome the impact of iOS 14 privacy settings on social media advertising. The post TikTok Reveals Platform Strategy At Cannes appeared first on Search Engine Journal .

Google has updated the local service ads requirements to require you to have five reviews. This is up from the previous requirement of having to have only one review.

Last year, I pitched a series of technical SEO topics for local SEO on twitter and got lots of positive feedback. One of these elements of technical SEO that can feel extremely daunting and unfamiliar to local SEOs is speed optimization.

SEO isn’t just about the numbers.

Looks like DuckDuckGo, the privacy focused search engine, is on the decline.

Here is a recap of what happened in the search forums today…

Google’s John Mueller stated somewhat of an obvious statement, saying basically that building a good website is often good for SEO. He said on Twitter “A lot of good accessibility best practices are also good SEO best practices, and just generally, making a site better for users often results in indirect, overall positive effects too.”

In part one, Alcides Aguasvivas is a co-founder of Pix-l Graphx spoke to me about how he started him firm 18 years ago while in college. In part two we spoke about local SEO for small businesses. In part three we talk about site development and the importance of solid site infrastructure

In this guide, you’ll learn how to create a content plan that increases brand reach and conversions on Instagram. The post How To Create Your Instagram Content Plan appeared first on Search Engine Journal .

Leverage your audience’s actual search queries to inform your keyword research with this three-step process. The post What Is The Difference Between Search Queries And Keywords? appeared first on Search Engine Journal