To provide more flexibility in advertisers’ goals, strategies, and conversion journeys, TikTok is introducing a flexible Attribution Manager. The new feature enables users to set custom attribution windows on the TikTok Ads Manager.

Google updated their structured data guidance to clarify which kinds of pages qualify for structured data and rich results The post Google Updates Product Structured Data Guidance appeared first on Search Engine Journal .

Marketers running ads on TikTok can now optimize their campaigns with flexible attribution windows ranging from one day to 28 days. The post TikTok Advertisers Can Now Set Custom Attribution Windows appeared first on Search Engine Journal .

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google has updated its crawl stats help document..

Over the past several days I have noticed a bunch of SEOs sharing information about the Google supplemental index and talking SEO strategies related to it. Just as a PSA, the Google supplemental index has not been in existence for a dozen or so years now.

At this year’s SMX Advanced Julie Bacchini , President of Neptune Moon, moderated a roundtable discussion with three other experts on the topic of the recent Google Marketing Live 2022 . Included in the panel were: Cory Henke , CEO / Founder of Variable Media Jyll Saskin Gales , Marketing Consultant at Jyll.ca Michael Henderson , VP Performance Marketing of Paytient GML2022: Thoughts & reactions from the panel One of the underlying thoughts from the panel was this GML2022 was a very different Google Marketing Live event than past shows

A new group – Agencies for Reproductive Rights (ARR) – has been formed by more than 30 search organizations.

LinkedIn lists the top 25 companies in the marketing and advertising industry in a new report that could be a valuable resource for job seekers. The post LinkedIn Lists This Year’s Top 25 Marketing & Advertising Companies appeared first on Search Engine Journal

Despite your best effort to implement canonical tags, Google won’t always choose the same URL to display in search results. How can this be fixed

Google has also updated the crawl stats report help documentation last week. Google made a lot of support documentation changes in the past week including product rich results, Googlebot doc, job posting help doc, moving the HTTP status codes doc and also this crawl stats report help document.