Google’s Search Advocate John Mueller answers whether there’s an SEO advantage to choosing one type of content management system (CMS) over another. The post Does The CMS Matter For Search Rankings

Consumer data is everywhere.

In the new way to manage your Google Business Profile, i.e. in Google Search, there is a toggle to “show business address to customers.” So if you are a small business and you use your home address, you can toggle that off to hide your address from showing in Google Maps or Google Search.

YouTube demystifies the community guidelines appeal process in a new video answering commonly asked questions from creators.

Ensure that your Google Analytics tracking is set up accurately. Doublecheck if you have tracking issues with these 5 easy methods.

Not sure what you need to improve your site? Pinpoint where your customers engage the most (and least) with these top 8 heat mapping tools. The post The Top 8 Heatmap Software Options Compared appeared first on Search Engine Journal .

The Google My Business mobile app for iOS and Android no longer allows you to manage your business profile, communicate with customers or see insights. Now when you try to access it, the app says “the Google My Business app is no longer available.” Screenshot

Let’s take a closer look at puffery in advertising and the hows and whys it can harm your brand. The post What Is Puffery & How It Affects Your Brand Reputation appeared first on Search Engine Journal .

Google Ads now lets you download the overview card / page report as an image in PNG format or as data in CSV format. This was spotted by Chris Ridley on Twitter who shared a screenshot of this new download feature last week.

What are some of the key B2B influencer marketing insights that B2B marketers can use to create more authentic, trusted and meaningful experiences as we forge ahead to 2023? In the following infographic, we share 20 valuable insights and statistics taken from our all-new 2022 B2B Influencer Marketing Report , which our CEO and co-founder Lee Odden recently launched here on the TopRank Marketing blog. Let’s jump right in with an array of helpful and sometimes-surprising B2B influencer marketing insights.