Google has added a new section for products to the Google Business Profile guidelines.

Google is testing a “browse places” search feature where it shows you place cards that you can swipe through and then click on. It is kind of like a new local pack grid view for restaurants, kind of…

On August 17th, Google seems to have removed the “see results about” disambiguation search feature from the Google mobile search results. They still show on desktop but on mobile, it is gone.

When we talk about creating a video strategy, people usually see it as getting found on YouTube. And for good reason – billions of users access the platform every single month

What can B2B marketers learn from marathon running? Even if you’ve never run a step and have no plans to, there are powerful lessons we can all learn from marathon running that significantly align with successful B2B marketing. I’ve been running marathons since 1998 and working in online communications and marketing since 1984 — two pursuits that may initially seem quite dissimilar, but which have much in common when you get down to it

PPC campaign managers have had tight control over their account management, data insights, and optimization tactics for almost two decades. But everything is changing. Query data is already scarce, keyword match types are blending into an amalgam of broad match, and signal loss continues to impact performance data and audience management.

TikTok has absolutely taken the world by storm since 2020. And it’s not just for the kids — with over 1 billion users, it’s popular across all demographics. User behavior on TikTok has been evolving as its popularity grows.

Twitter is rolling out a feature similar to Instagram’s close friends that allows users to make select tweets visible to a small group of people. The post Twitter Circle Lets You Send Tweets To A Select Group appeared first on Search Engine Journal

LinkedIn is expanding access to professional certifications through new partnerships with Meta, Oracle, and IBM. The post LinkedIn Offers Professional Certifications From Meta, Oracle, and IBM appeared first on Search Engine Journal