Learn how to prevent spam and abuse to your website with Google’s updated guide for web developers. The post Google Updates Its Guide on Preventing Spam and Abuse appeared first on Search Engine Journal .

Get actionable insights for your ecommerce SEO strategy. This 1 hour could save you hours of wasted work down the road! The post Is Your Ecommerce Content Optimized For How People Really Search, Shop & Buy Online

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Are we seeing big movements with the Google helpful content update…

Align sales, SEO specialists, and customers with proven, transparent, precise, and reliable SEO forecasting. Learn how to craft the most precise SEO forecast, now. The post How To Forecast SEO Outcomes With Better Precision & Transparency appeared first on Search Engine Journal

Instagram is planning to scale back on its shopping features to focus more on e-commerce efforts that directly drive advertising. A change in priorities.

Google has been experiencing an issue with Ads Manager Data Transfer reporting that some advertisers may notice missing data dating back to August 30. What Google says.

Microsoft just announced Multi-platform, an all-in-one feature available in Smart Campaigns that lets you run ads in Microsoft, Google, Facebook, and Instagram all through the Microsoft interface. Tell me more. The feature isn’t available to all advertisers yet but you can sign up for the waitlist here

Optimize your hotel listing on Google Business Profile and get the right reviews.

Own a local business? Consider directory listings and apply the best practices related to data and contact information consistency. The post Do You Still Need Directory Submissions For Local SEO

The 2022 edition of HubSpot’s INBOUND conference is an interesting mix of live and streamed sessions.  As a B2B marketer that relies daily on LinkedIn, I was really looking forward to the insights Allyson Hugley, Global Director, Customer Insights at LinkedIn Marketing Solutions* had to share in her streamed What’s Next presentation, Connecting with Future Buyers: Winning Mindshare to Grow Market Share. With over 850 million members, Linkedin is the top of the mountain when it comes to data around business professionals and Allyson did not disappoint in sharing her insights. According to research from Business Insider, people trust LinkedIn more than any other social platform.