Archive for March, 2023

The Search Party: SEJ’s Weekly News Recap For Search, Social, And AI  via @sejournal, @kristileilani

2023/03/17

Catch up on this week’s news, including the release of GPT-4, Microsoft Copilot, AI in Google Workspace, and more in search, social, and AI. The post The Search Party: SEJ’s Weekly News Recap For Search, Social, And AI  appeared first on Search Engine Journal .

Tags: , ,
Posted in SEO No Comments »

How A Customer Journey Influences Your Content Strategy via @sejournal, @hethr_campbell

2023/03/17

Learn how to map out each stage of the sales funnel so you can identify opportunities to refine your content strategy and convert more leads. The post How A Customer Journey Influences Your Content Strategy appeared first on Search Engine Journal .

Tags: , , ,
Posted in SEO No Comments »

You’re Measuring Your Branded SERP Wrong – Whiteboard Friday

2023/03/17

Controlling the consumer experience of your brand is key to how people see it and how they interact with it. For SEOs, the part of brand experience that we control the most is the SERP, yet traditional ways of measuring brand reach on the SERP often fall short.

Tags:
Posted in SEO No Comments »

This day in search marketing history: March 17

2023/03/17

Google blocks 3.1 billion ads in a tumultuous 2020, says annual Ads Safety Report 2021: The report listed misinformation around COVID-19 and the political climate, as well as ad fraud, as top concerns.

Tags: , ,
Posted in SEO No Comments »

We Took The New ChatSpot.ai For A Spin. What Did We Learn? via @sejournal, @kristileilani

2023/03/17

ChatSpot.ai from HubSpot allows you to use natural language in a chat interface to research competitors, run reports, summarize CRM data, and write effective messaging. The post We Took The New ChatSpot.ai For A Spin

Tags: ,
Posted in SEO No Comments »

Microsoft Shares 5 Starter Prompts For AI-Powered Bing via @sejournal, @MattGSouthern

2023/03/16

Explore AI-powered Bing’s potential to transform your content creation efforts, with 5 prompts to boost creativity and streamline workflows.

Tags: ,
Posted in SEO No Comments »

The power of programmatic advertising  by Cynthia Ramsaran

2023/03/16

With so much uncertainty right now, one thing has remained constant: programmatic campaigns work. Programmatic is built for the open internet and provides a seamless cross-channel experience for consumers. Unparalleled targeting, customizable architecture, and advanced optimizations make programmatic an option you can rely on.

Posted in SEO No Comments »

Daily Search Forum Recap: March 16, 2023

2023/03/16

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google’s March 2023 core update started to roll out yesterday…

Tags:
Posted in SEO No Comments »

Semrush ends 2022 with 95,000 customers, 35% revenue growth

2023/03/16

Customer growth increased Semrush’s full-year revenue by 35% in 2022 to $254.3 million, up from 188.0 million in 2021.

Tags: ,
Posted in SEO No Comments »

After Semrush Acquired Traffic Think Tank, What’s Next? Insights From Co-founder Matthew Howells-Barby via @sejournal, @MattGSouthern

2023/03/16

Learn about the success of Traffic Think Tank, why it was sold to SEMrush, and career advice for SEO professionals from co-founder Matthew Howells-Barby.

Tags: , ,
Posted in SEO No Comments »