Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google Trends launched a new design with links to publishers

In a LinkedIn announcement, Rob Wilk, Corporate Vice President – Global Head of Microsoft Advertising, announced he was stepping down from his post.

TikTok is reportedly expanding its offerings by entering the search ads market, putting it in direct competition with Google and Microsoft. TikTok is preparing to launch its own search ads platform, which will allow advertisers to bid on specific keywords and phrases related to their products or services. During the beta test rollout last year, testers confirmed that when search ads were enabled, advertisers could gather the search terms responsible for conversions and leverage those high click-through rate search terms as headlines for their best-performing TikTok videos, resulting in additional benefits

ChatGPT can help with various SEO tasks . “Help” being the operative word. It’s important to acknowledge that: There’s a strong chance there are at least a few tasks you’re performing currently that ChatGPT could help you do more efficiently or effectively

The February 2022 product reviews update created more volatility in Google’s search results than past versions of the update, according to Semrush and Rank Ranger data. About the Google February 2023 product reviews update.

By now, we already know how AI tools like ChatGPT can aid us in content creation , keyword research and other SEO-related tasks. It’s the latest shiny object, but not without drawbacks .

Google has revamped the Google Trends interface adding real-time trends to the home page, updating those trends hourly and linking them to the news articles. This update comes years after Google has last updated Google Trends.

Did you know that Bing Chat also can give you an answer card or box under the chat-based response with citations?

Microsoft’s Mikhail Parakhin said that the number one feature request is for Bing Chat to save historical chats for later for users to come back to them later or look them up later. And it seems like they are working on that feature request, plus more.

Google has made the sitename, favicon and sponsored label live on all desktop searches, like it did with mobile searches last October. To be clear, we saw google testing this on desktop in November and gradually increasing the test to more and more searchers but as of yesterday, it is now fully live on desktop too.