Archive for June, 2023

Search News Buzz Video Recap: Google Heated Search Results, Using AI For SEO, INP Report, Bing Chat & Google Ads Updates

2023/06/23

This week we saw the continues heated and incredibly volatile Google search results continue throughout the whole week, and then it exploded this morning. Google’s Gary Illyes said we should avoid using LLMs and AI for diagnosing SEO issues.

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ChatGPT for Google Ads: How to enhance campaign creation

2023/06/23

Using ChatGPT can transform how PPC marketers design their Google Ads campaigns through enhanced strategy development, time and cost savings, customized ad creation, and improved efficiency. This article will explore how you can harness ChatGPT to create better Google Ads campaigns.

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Google Search Ranking Volatility Exploding Today – Where Is The Confirmed Algorithm Update?

2023/06/23

So it’s been well over a week of incredible volatility within the Google search results. Pages have been bouncing all over the place, rankings are jumping and then last night and today we are seeing even hotter temperatures from the Google tracking tools and more chatter from within the SEO industry.

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Bing Search Within Search Results By Selecting Text To Search

2023/06/23

Bing Search now lets you select text within the search results page and search for that selected text. I believe Bing was testing this for a while, and so has Google Search, but now it seems to be live.

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Google Selling Google Domains Won’t Impact Your SEO Or Google Rankings

2023/06/23

I have seen some folks in the SEO industry suggest that there will be some sort of search ranking and SEO impact with the sale of Google Domains to Squarespace.

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Google Business Profile Dashboard Now With Red Dots To Unread Items

2023/06/23

Google has added red dots to the unread reviews, messages and other items on your Google Business Profile web search dashboard. If Google thinks you have not seen a new review, it will mark the reviews icon with a red dot until you click on it and read the unread item.

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Google Issues PSA Saying 302 Redirects Are Fine

2023/06/23

Google’s John Mueller went to Twitter and Reddit to issue a PSA saying, “302 redirects are fine.” Yea, we covered the 302 versus 301 topic countless times over almost 20 years here, so here is the 2023 version. 302 redirects are just fine to use, according to Google.

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The New Kingdom of Content for B2B Marketing – TopRank at B2B Ignite London

2023/06/23

As we sink into the realm of “do more with less” in B2B Marketing, the shiny sirens of generative AI content are all around us. But the way to rule a B2B brand’s content kingdom is not artificial

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Elevate B2B Marketing News Weekly Roundup: B2B Marketers Using More AI & The B2B Creativity Formula

2023/06/23

How B2B Marketers Feel About AI 79 percent of U.S. B2B marketers plan to use more AI in their efforts during the next 12 months, with a leading 41 percent considering investment in AI over the next two years for personalizing the customer experience, 40 percent for content generation, and 36 percent for automated customer interactions, according to newly-published B2B AI survey data

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