Breathe new life into your existing content. Join Ross Simmonds in this Whiteboard Friday as he shares strategies to transform your old content into valuable assets that drive results and boost brand authority.

Learn about the AI Insight Forum, which brought CEOs from companies like Google, IBM, Meta, Microsoft, and OpenAI to Capitol Hill to discuss AI regulation.

Learn how to properly install the Google Tag for proper conversion tracking in your Google Ads campaigns. The post How To Install The Google Tag For Conversion Tracking appeared first on Search Engine Journal .

Google’s September 2023 Helpful Content Update contains two algorithm changes that affect how sites are ranked The post Google September 2023 Helpful Content Update – Changes To The Algorithm appeared first on Search Engine Journal .

Google has begun to push out an update to its

Marck Zuckerberg’s comments to Senate AI Insight Forum portrayed a government-corporate partnership as vital to protecting American technological leadership The post Mark Zuckerberg’s Remarks To Senators Promotes American AI Dominance appeared first on Search Engine Journal .

Here is a recap of what happened in the search forums today…

Amazon is rolling out enhanced AI capabilities to help advertisers create better product listings. The new technology simplifies how sellers create product descriptions, titles, and listing details by automatically generating content based on brief product descriptions. Previously, sellers were required to enter many pieces of information to create product listings, however, the process has now been streamlined into just one step.

Amazon is rolling out new features to improve its search capabilities on mobile. In a bid to rival search engines like Google and Pinterest, the retail giant is launching new search and discovery tools, including: Multimodal search (the ability to search using both text and images) Expanded AR features Find-on-Amazon (a new tool that identifies similar products to those in a photo you share directly with the Amazon app) Why we care

TikTok now serves Wikipedia snippets in some of its search results. This is the first time that the platform has offered its users results from the wider web as historically, it exclusively featured its own content in SERPs