Google announced some executive changes last night with Liz Reid being named the new head of Google Search. Pandu Nayak stepped down as the lead of search quality and ranking.

Google’s John Mueller answered a question about spammy backlinks that were said to negatively impact search rankings The post Google On Spammy Backlinks & Negative Impact On Rankings appeared first on Search Engine Journal .

John Mueller revealed that Google had considered respecting the noindex directive in the robots.txt The post Google Had Discussed Allowing Noindex In Robots.txt appeared first on Search Engine Journal .

Master the art of analyzing GSC data with BigQuery.

YouTube forces creators to label AI-generated videos, aiming to help viewers distinguish real from synthetic content. The post YouTube Introduces Mandatory Disclosure For AI-Generated Content appeared first on Search Engine Journal .

CEO of OpenAI opened up about his vision of what an AI search engine would look like The post OpenAI’s Sam Altman On Challenging Google With AI Search appeared first on Search Engine Journal .

Here is a recap of what happened in the search forums today…

TikTok launches its new Creator Rewards Program, which incentivizes users to produce search-optimized, high-quality, original content.

In today’s digital landscape, a healthy, technically sound website is the key to SEO success.  However, ensuring your site is optimized for maximum performance is no easy feat, as SEOs, developers, UX pros, content leaders, marketing, and C-suite members must all be in alignment. Maintaining your website’s technical health isn’t just about ranking well in search engines – it’s also crucial to driving more user engagement, conversions, and ultimately, revenue. On March 27, we’re delving into the critical areas and key site metrics you need to focus on in 2024, including SEO, site speed, and accessibility.  Join us as we […] The post Website Health Checkup: Maximizing Technical SEO Performance In 2024 appeared first on Search Engine Journal

Ever since advancements in technology thrust generative AI into the public consciousness, it’s been the subject of unending controversy. Much of this controversy centers on its potential impact on the internet, with some news outlets and experts going so far as to describe it in near-apocalyptic terms.  “ AI is killing the internet ” became a common refrain in those early days, speaking to the dread and apprehension being felt regarding its disruption to the way things have been done online