Archive for June, 2024

Google’s Statement About CTR And HCU via @sejournal, @martinibuster

2024/06/10

Google’s Search Liaison responds to the idea of CTR for ranking and to suggestions of connections with the HCU The post Google’s Statement About CTR And HCU appeared first on Search Engine Journal .

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Apple’s AI Push: ChatGPT For Everyone, But At What Cost? via @sejournal, @MattGSouthern

2024/06/10

Apple unveils ChatGPT integration, sparking concerns about search, discoverability, and closed ecosystems. The post Apple’s AI Push: ChatGPT For Everyone, But At What Cost

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Google Analytics Update To Improve Paid Search Attribution via @sejournal, @MattGSouthern

2024/06/10

Google to update GA4 attribution, correcting paid search conversion tracking while potentially impacting ad budgets. The post Google Analytics Update To Improve Paid Search Attribution appeared first on Search Engine Journal .

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Google Gives Merchants New Insights Into Shopping Search Performance via @sejournal, @MattGSouthern

2024/06/10

Google’s Search Console now provides ecommerce sites data on product listing performance across Google’s shopping surfaces.

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Daily Search Forum Recap: June 10, 2024

2024/06/10

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google’s Search Liaison commented on the Google search leaks, navboost, clicks…

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Here’s What Healthcare Marketers Must Know in 2024

2024/06/10

To say the past few years have been volatile for the healthcare industry would be an understatement. The COVID-19 pandemic virtually transformed how medical care is administered overnight, in ways that have proven more lasting than anyone could have anticipated.  As the healthcare industry continues to undergo seismic changes, healthcare marketing trends naturally follow suit.  Between lingering impacts of COVID-19, the rise of AI, data challenges, controversial interpretations of HIPAA compliance laws, and aggressive mergers and acquisitions by major companies, healthcare marketing’s evolution in 2024 will continue apace.

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Google Responds To Specific Search Leak, Navboost, Clicks & User Interactions

2024/06/10

The Google Search Liaison, Danny Sullivan, gave a more specific comment to specific signals and elements mentioned in the search leak, well above and beyond what is mentioned in the original and very vague comment gave us a couple days after the search leak. Sullivan responded to questions on Navboost, clicks and user interactions as it related to the Helpful content update.

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Google: You Can’t Completely Disregard What’s Served On Desktop For SEO

2024/06/10

Last week we reported that Googlebot will pretty much halt crawling and indexing websites using its desktop crawler and just crawl using its smartphone crawler (which caused a lot of confusion). But John Mueller of Google said on Reddit that he doesn’t think it means you can “completely disregard what’s served on desktop in terms of SEO.”

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Google On Fixing A Few Pages To Recover From Helpful Content Update

2024/06/10

John Mueller from Google responded to a question on Reddit about the likelihood of fixing just 10 pages out of 20,000 pages on a site, how that might help that site recover from the Helpful content update. The site owner said only 10 pages were hit by that September helpful content update, and asked if the 10 pages can hurt the other 20,000 pages on the site.

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Google Business Profiles Locksmiths Reinstatements Now Being Processed

2024/06/10

Google paused Google Business Profiles restatements for the locksmith industry but has now resumed those requests and is working through the backlog now.

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