Archive for June, 2024

Google Tests AI Overview Link Cards At The Top

2024/06/27

Google is testing placing the link cards at the top of the AI Overviews box within Google Search. Instead of having them deep at the bottom, they are being tested at the top, which would clearly drive more clicks to publishers than the current implementation.

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Google Ads Changes Query Matching & Brand Controls – Advertisers Happy

2024/06/27

Google Ads announced updates to its Search ads query matching and brand controls that made advertisers happy (it has been a while). The updates include better reporting for misspellings, negative keywords now block misspellings, and changes to brand inclusions and brand exclusions.

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Google Chrome For Mobile Adds Local Chrome Actions, Search Shortcuts & Trends

2024/06/27

Google has announced a number of new search-related features to its mobile version of the Chrome browser. These updates include new local Chrome Actions, new search shortcuts, trending in search suggestions and more.

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Google Tests Search Results Sliding Right To Next Page On New Query

2024/06/27

Google seems to be testing (or maybe it is a bug) having the search results page slide over right to the next page (visually at least) when you enter a new query.

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Google: Our Search Rankings Can Improve At Scale & System Level

2024/06/27

Danny Sullivan, the Google Search Liaison, said it again, that “there’s clearly more we should be doing” with ranking websites that deserve to rank better in Google Search. He clarified that this is not something Google does manually, on a per-site basis.

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Which Metrics Matter In PPC? via @sejournal, @navahf

2024/06/27

Stay ahead in the world of PPC advertising by understanding the metrics that matter.

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WordPress Plugins Compromised At The Source via @sejournal, @martinibuster

2024/06/27

Hackers are exploiting WordPress plugins at the source, enabling them to infect every site using the compromised plugins The post WordPress Plugins Compromised At The Source appeared first on Search Engine Journal .

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Google: “Our Ranking Systems Aren’t Perfect” via @sejournal, @martinibuster

2024/06/26

Google’s SearchLiaison acknowledged flaws in current search ranking systems and explained steps they are taking to improve search results The post Google: “Our Ranking Systems Aren’t Perfect” appeared first on Search Engine Journal .

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Google Ads Revamps Query Matching: What You Need to Know via @sejournal, @MattGSouthern

2024/06/26

Google Ads revamps query matching, adding misspelling tools and brand controls to boost campaign efficiency. The post Google Ads Revamps Query Matching: What You Need to Know appeared first on Search Engine Journal .

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Google Announces New GA4 Features As Universal Analytics Sunset Nears via @sejournal, @MattGSouthern

2024/06/26

Google enhances Analytics 4 with AI insights, cross-channel reporting, and budgeting tools as Universal Analytics shutdown nears. The post Google Announces New GA4 Features As Universal Analytics Sunset Nears appeared first on Search Engine Journal .

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