Google’s March Core Update continues to rollout.

Google would not give a specific date for when we will see independent sites to start surfacing better and higher in Google Search. As a reminder, Google wrote with the March 2025 core update, “We also continue our work to surface more content from creators through a series of improvements throughout this year.”

Automated ad recommendations are faster, but are they smarter? A look at why human touch still beats machine-driven PPC strategies. The post Ad Platforms: Should You Or Shouldn’t You Take Their Recommendations

Google now is showing Performance Max terms in the Google Ads search terms report. Plus this report shows the new negative keywords terms that is now supported for PMax campaigns.

On Friday, Google published its findings from its experiment of removing some EU news publishers from its search results.

Google Ads has confirmed that it has lost some conversion data for some advertisers who used Google Merchant Center in February.

Google is testing a new feature in the AI Overviews (although, they look familiar to me for some reason). When you click or hover over on a word in the AI Overview, Google will bring up a menu to get an AI explanation, show related images or copy to clipboard.

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Google commits to December deadline to improve independent publishers’ search visibility after mounting criticism from content creators. The post Google Provides Timeline To Improve Publishers’ Search Visibility appeared first on Search Engine Journal .

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