Google makes Merchant API generally available and announces plans to sunset the Content API. New features include order tracking, issue resolution, and Product Studio.

Here is a recap of what happened in the search forums today…

ROAS looks great in reports, but it can distort your strategy. Here’s how to rethink your KPIs for long-term growth, not just short-term wins.

It has been week after week of intensely heated Google search ranking volatility, and it is time I start reporting when the volatility cools or calms down. Well, this weekend we had a bit of a cooling period, where the chatter within the SEO community lightened up and the third-party tools showed lower volatility.

As I briefly mentioned two weeks ago, Google has updated the Google Ads API documentation. Now, Google had told us what exactly was updated from the previous version

Google Ads will be removing the language targeting setting from Google Ads Search campaigns by the end of 2025.

From AI disruption to vanishing attribution, this breakdown of CMO challenges offers a realistic view and tactical path through one of marketing’s most volatile years. The post Why The Last Year Has Been The Biggest Challenge For CMOs appeared first on Search Engine Journal .

Google may have added a new convenient feature in the Google Ads console that lets you preview ads directly from the view assets detail screen. Clicking on the preview ad button shows the preview within the same window.

A software engineer fed up by SEO spam in mainstream search engines creates a brand new one from scratch.

Google has updated its Gambling and games policy to now allow sports betting ads in the state of Missouri. This change is in effect as of August 15, 2025.