Author Archive

Google Search Doesn’t Support Different Product Pricing By States

2025/07/23

Google’s John Mueller confirmed that Google Search doesn’t have a mechanism to handle product pricing that differs by state. So if you have one price for the same product in New York and a different price for that same product in California, there isn’t a real way to communicate that to Google Search.

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Bing Tests Borders Around Search Results

2025/07/23

Microsoft is testing outlining, placing borders, around the search results in Bing Search. So each snippet has this outline around it with rounded corners.

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Google Merchant Center Adds Product Studio Tab For Some

2025/07/23

Google is adding the Product Studio tab to the left side bar of Google Merchant Center for some merchants. Beforehand, it was within the Products tab, as a feature in there but now Google is testing moving it in its own tab.

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Do We Need A Separate Framework For GEO/AEO? Google Says Probably Not via @sejournal, @TaylorDanRW

2025/07/23

Google confirmed AI Overviews, Lens, and Circle to Search operate on the same indexing and ranking infrastructure as traditional search. The post Do We Need A Separate Framework For GEO/AEO

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Don’t Overlook Mid-Funnel Prospects: AI PPC Strategies For Business Growth via @sejournal, @LisaRocksSEM

2025/07/23

Marketers often skip the mid-funnel and lose high-quality leads. This article breaks down AI-driven PPC tactics that keep prospects moving toward conversion. The post Don’t Overlook Mid-Funnel Prospects: AI PPC Strategies For Business Growth appeared first on Search Engine Journal .

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Pew Research Confirms Google AI Overviews Is Eroding Web Ecosystem via @sejournal, @martinibuster

2025/07/23

Research on actual users shows that only 1% of AI summaries result in a click to a website. The post Pew Research Confirms Google AI Overviews Is Eroding Web Ecosystem appeared first on Search Engine Journal .

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Is Traditional SEO Becoming Obsolete?

2025/07/23

Is traditional SEO still worth it in an AI-first world? Learn how marketers are adapting to declining traffic, LLM search, and platform-specific strategies that work.

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Daily Search Forum Recap: July 22, 2025

2025/07/22

Here is a recap of what happened in the search forums today…

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Operationalizing Your Topic-First SEO Strategy via @sejournal, @Kevin_Indig

2025/07/22

Moving from keywords to topics is just the start. Here’s how to operationalize a topic-first SEO strategy across content, linking, and measurement

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Should Advertisers Rethink The ‘For Vs. Against’ Stance On Performance Max?

2025/07/22

Performance Max blends automation and scale, but at what cost? Get a level-headed look at where it fits in modern PPC strategy.

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