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Daily Search Forum Recap: July 2, 2025

2025/07/02

Here is a recap of what happened in the search forums today…

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Google June 2025 Core Update Volatility Just Began – Do You See It?

2025/07/02

Google announced the release of the June 2025 core update on June 30th at around 10:37 am ET.

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July 2025 Google Webmaster Report

2025/07/02

The past thirty days in the Google search and SEO universe was pretty hectic.

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Google On Links & Core Updates

2025/07/02

Google’s John Mueller said that he doesn’t think links play a role with how core updates work. He wrote on Bluesky, “I can’t think of how these links would play a role with the core updates.”

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Bing Places Copilot Search As First Tab & Replaces All With Web

2025/07/02

Microsoft has moved the Copilot search tab under the Bing Search box to the first position in that menu bar. With that change, it seems Microsoft renamed the “All” tab to “Web.”

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Is Your Conversion Data Misleading You? 7 Common Google Ads Tracking Issues

2025/07/02

Faulty conversion tracking can tank PPC campaigns. Here’s how to fix the seven most common Google Ads tracking issues hurting your performance.

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LLM Visibility Tools: Do SEOs Agree On How To Use Them? via @sejournal, @martinibuster

2025/07/02

LLM tools appear to be gaining maturity, though there are differing views on what should be tracked.. The post LLM Visibility Tools: Do SEOs Agree On How To Use Them? appeared first on Search Engine Journal .

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The MozCon London 2025 Final Agenda Has Arrived!

2025/07/02

Get your first look at the highly anticipated MozCon London 2025 schedule is here! Dive into a full day of actionable insights and expert talks covering AI’s impact, conversion strategies, brand building, and more. Don’t miss your chance to be part of our inaugural London event

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Study: Google AI Mode Shows 91% URL Change Across Repeat Searches via @sejournal, @MattGSouthern

2025/07/02

A study finds Google’s AI Mode returns different URLs 91% of the time for the same query, offering insight into how sources are chosen. The post Study: Google AI Mode Shows 91% URL Change Across Repeat Searches appeared first on Search Engine Journal .

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