This playbook outlines how agentic AI transforms SEO into a cross-functional discipline blending data, product, and user experience. The post Deploying Agentic AI For SEO: A Playbook For Technology Leaders appeared first on Search Engine Journal

Google’s John Mueller announced Google is “simplify the search results page” by removing “some features that aren’t being used very often and aren’t adding significant value to users.” This means more structured data types will be removed, but for some reason, Google did not specify exactly which ones are going away.

Google is testing a tinted brownish/yellowish background color for the search results page. It turns the white background into a brownish/grayish/yellowish background and then the gray boxes into a darker color.

Google is testing a tinted brownish/yellowish background color for the search results page. It turns the white background into a brownish/grayish/yellowish background and then the gray boxes into a darker color.

Google updated its Circumventing systems policy to add a new section for Advertiser verification.

Google is testing replacing the definitions box in the search results with AI Overviews. I am personally able to replicate this but this was posted in Reddit a couple of months ago – I didn’t think it was new, but yea, this is been an ongoing test for some time.

Google has released version 2.11 of the Google Ads Editor, which includes over 15 new features and removes a couple of older features.

Google Maps is getting an update from Gemini where you can ask Google Maps questions about locations, where Google Maps can give you more human directions and Google Maps with Lens can tell you more about a store or location.

Altman rejects ad-driven business models like Google’s but doesn’t entirely rule out advertising. The post OpenAI’s Sam Altman Raises Possibility Of Ads On ChatGPT appeared first on Search Engine Journal

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