SEO

Google Analytics 4 Gets Regex Filtering For Customized Reporting via @sejournal, @MattGSouthern

Posted by admin on 2023/08/06 at 11:13 pm

Google Analytics 4 enhances filters with new match types like regex for more customizable, precise data segmentation.

Daily Search Forum Recap: August 4, 2023

Posted by admin on 2023/08/04 at 8:00 pm

Here is a recap of what happened in the search forums today…

Daily Search Forum Recap: August 4, 2023

Posted by admin on 2023/08/04 at 8:00 pm

Here is a recap of what happened in the search forums today…

Brave Search Breaks Free Of Bing With Standalone Image Index via @sejournal, @MattGSouthern

Posted by admin on 2023/08/04 at 7:07 pm

Brave Search rolls out independent image and video search, freeing itself from reliance on Microsoft and Google.

Brave Search Breaks Free Of Bing With Standalone Image Index via @sejournal, @MattGSouthern

Posted by admin on 2023/08/04 at 7:07 pm

Brave Search rolls out independent image and video search, freeing itself from reliance on Microsoft and Google. The post Brave Search Breaks Free Of Bing With Standalone Image Index appeared first on Search Engine Journal .

Google’s Responsive Search Ad Guide: Navigating AI In Advertising via @sejournal, @MattGSouthern

Posted by admin on 2023/08/04 at 4:53 pm

Google has released a comprehensive guide highlighting AI’s role in optimizing Responsive Search Ads for better ad performance. The post Google’s Responsive Search Ad Guide: Navigating AI In Advertising appeared first on Search Engine Journal .

Google releases Responsive Search Ads guide

Posted by admin on 2023/08/04 at 3:25 pm

Google has rolled out a Responsive Search Ads guide to help marketers improve their campaign performances. The new document includes advice on how to write ads for maximum conversions, how RSAs use Google AI to generate ad copy and how to evaluate a campaign’s effectiveness. Why we care

TikTok pilots new ad-targeting tech that offers improved data security

Posted by admin on 2023/08/04 at 2:29 pm

TikTok is trialling a new ad-targeting tool that reportedly offers improved data privacy protection. PrivacyGo operates like a data clean room, where separate parties can input multiple sets of data and find commonalities without sharing the original source. Why we care

A tale of two snippets: What link attribution in SGE tells us about search

Posted by admin on 2023/08/04 at 2:00 pm

Are Google’s AI-generated summaries in their Search Generative Experience (SGE) interface unfairly stealing clicks from the website publishers who originally created those answers?

A tale of two snippets: What link attribution in SGE tells us about search

Posted by admin on 2023/08/04 at 2:00 pm

Are Google’s AI-generated summaries in their Search Generative Experience (SGE) interface unfairly stealing clicks from the website publishers who originally created those answers? This is the question everyone in SEO and digital marketing has been asking for a couple of months now.