As businesses grapple with inflation, layoffs, and budget cuts, you may be under more pressure than ever to deliver tangible SEO results with limited resources. And in today’s challenging economic climate, you may find yourself having to tirelessly defend your budget and prove your value to stakeholders. Your senior executives want to make sure they’re getting the best bang for their buck. So, how do you meet leadership’s rising expectations and maximize their ROI?
Rene Ritchie, YouTube’s Creator Liaison, debunks misconceptions and provides new insights into YouTube’s algorithm. The post YouTube Algorithm: Insights From Creator Liaison Renee Ritchie appeared first on Search Engine Journal .
Here is a recap of what happened in the search forums today…
The Google Ads help guide has a new AI assistant.
Amazon is testing highlighting product features and customer sentiment as part of a generative AI “customer review highlights” feature. This seems to be an expansion of the test we reported on in June . Why we care.
Google has reportedly issued refunds to marketers amid claims it has been selling low-quality ads. A representative from the search engine confirmed the payments but insisted it was common practice
Generative AI adoption is surging, especially among young people, presenting opportunities and risks for marketers. The post Generative AI Adoption Rate Eclipsing Smartphones & Tablets appeared first on Search Engine Journal .
YouTube is trialling a new anti-adblocker popup that features a timer warning when the next advert will play. A countdown clock, which reportedly runs for 30 to 60 seconds, appears in the top righthand corner of the message, showing non-paying viewers how long they have left to take action before another ad starts. Viewers can then choose to either “Allow YouTube Ads” or “Try YouTube Premium”.
Google Ads Shopping campaigns will no longer use Enhanced cost-per-click (eCPC) starting in October. Instead, Shopping campaigns using eCPC will behave as though they are using Manual CPC bidding, according to an email Google sent advertisers.
People have long added external links to their blogs in hopes of being seen as relevant.